Method Matters

Digital marketing for record labels, indie artists, conferences, camps, and small businesses.

Bond with your audience. Don’t just Broadcast.

Our Specialties

Increasing Engagement | Selling Tickets | Promoting New Releases and Tours

"Savvy Social Media Management" text on a red background, instagram, facebook, tiktok, on the savvy, music marketing, promotion, digital marketing, content creation, professional social media for musicians
"Savvy Meta Ads" text on a green background. meta ads, facebook, instagram, roi, music, marketing, promotion, digital marketing for musicians, singles, spotify, apple music, tours, newsletter and brand growth

Music Artists

Rock Paper Scissors, Inc. | DahkaBraka | Vishtèn | Keithian | Jason Wilber | Hudson Macready | Pierre James | Jentl |
Jeremy Harry Harris | James Freeborn | Caley Rose | Pauli | SoulFang | Art2o | Eliot Eidelman | Jessica Gerhardt | Hannah Rooth

Non Profits

Stand Tall International (non music)
Until We Arise (non music)
Oasis House Concerts

Conferences and Camps

CD Baby
FlipFest (non music)
Woodshed Guitar Experience

Blog

Featured
The Key Differences Between Branding, Marketing, and Promotion

Your brand is the emotional shorthand fans associate with you, your marketing consistently creates experiences that nurture trust, and your promotion is…

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Talent + Connection = Growth

I’ve been thinking a lot about what really sets successful indie artists apart, and it’s not what most people assume. It’s less about chasing streams and more about building something real with your audience. In this post, I’m breaking down the core things that actually move the needle—not the shiny distractions we all get caught up in.

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Building an Engaged Fan Community: Tips from My Experience

Stop shouting into the void. It can be tempting to focus on just reaching tons of listeners all at once, but that’s like walking up to strangers on the street and asking them to give you their number. Without context and rapport, it pretty spammy. Here’s a more effective way to build your fan base and the metrics to track success.

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Here’s what people are saying…

  • JAMES FREEBORN - Singer-Songwriter

    “His insight on the industry and ads management have built a following of thousands of real people who actively engage with my music.”

  • CALEY ROSE - Billboard Charting Artist

    “I've gotten great results already with a ton of new fans, music streams, followers of my music, and signups for my email list. I'm so thankful for their work!”

  • PAULI - Pop Artist

    “Jesse is a mentor and a coach who wants to see the artists he works with succeed. He has helped walk me through proper releases and constantly finds ways to get the most out of my budget.”

  • HANNAH ROOTH - Singer Songwriter & Oasis House Concerts

    “Jesse was extremely helpful and generous, volunteering his skills to support our community event. He’s easy to work with and educates you throughout the process. Recommend!”

  • BRI OGLU - Cinematic Pop Artist

    “Great to connect with someone who understands the ad process from both a technical and artist perspective.”

  • SNUBBY J - YouTube Star & RimbaTubes Performer

    “His years of experience guided me with sound advice.”

  • JAKOB BERGER - Singer-Songwriter & Instrument Builder

    “Jesse really knows his stuff. I'm not just talking about how to create ads, but how the under-the-hood mechanics of platforms can be used to build an audience that continues to build itself. Fricken brilliant. He's one of the few people who I've met who gets that it's a long game and will put in the time to do it right, rather than just rely on gimmicks and quick fixes that don't serve anyone.”

  • MACKENZIE BROWN - Singer Songwriter

    “Saw Jesse giving some advice on a Reddit thread and decided to book one of his one on one sessions. He’s a super friendly dude, knows his stuff, and it was super helpful talking with him. “