In a world full of noise, attention isn’t enough. Emotional familiarity is the currency. Most artists don’t fail because of talent. They fail because no one remembers them. Fan growth isn’t about visibility. It’s about resonance. That only happens when the system mirrors how trust is built in the real world: gradually, with intention. This is why we structure campaigns the way relationships actually work.
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Always-on engagement ads that keep your best-performing content circulating to followers and lookalikes to build familiarity and long-term fan connection.
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Ads driving high-intent listeners from Meta to your Feature.fm (or similar) landing page to boost real streams and algorithmic growth.
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Radius-based ads around tour stops or venues that turn local awareness into ticket sales and event attendance.
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Lead ads or landing-page conversions that capture emails and phone numbers so you can directly reach and monetize your fanbase off-platform.
Building Your Genuine Fan Base
Brand is the emotional connection people associate with you. It’s the shorthand promise in their mind: “if I engage with this artist, I’ll feel…”
It’s not your logo or color scheme. It’s the vibe you leave behind. (spans a career)Marketing is how you consistently offer something valuable to your people. It’s about building trust and focusing on your smallest viable audience...not mass appeal. Just because you schedule posts doesn't make it marketing.
It’s not just your post schedule. It’s the experience you consistently create. (spans months–years)Promotion is how you invite people to engage more deeply, only after you’ve built resonance and rapport.
It’s not just a megaphone into a crowd. It’s an invitation to go deeper. (spans days–weeks)
Growing
Immediate Results: Rapid increase in visibility and engagement through tailored ad campaigns.
Mid-Term Results: Enhanced brand recognition and detailed insights into audience behavior.
Long-Term Results: Establishing a sustainable, engaged fanbase and increasing long-term career opportunities.
Developing
Retargeting Post Boosts: Strengthen connections with loyal followers.
Targeted Campaigns: Attract quality listeners in various regions using precise targeting.
Algorithmic Reach: Leverage behavior data to create effective audiences.
Ongoing Artist Development: Continuous support and strategic guidance.
Recent Spotify Results
Algorithms on streaming platforms are triggered by quality engagement much more than random streams / follows.
Our ads result in algorithmic playlists placements, higher save rates, higher streams per listener, and long term fan growth/engagement.
Recent Newsletter Subscriber Results
Retargeting everyone that interacted with the client’s posts with a video asking for their email.
Recent Testimonials
FAQs
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Honestly, no one can guarantee a set number of streams unless they’re doing something kinda sketchy or outright guessing.
The number of streams is directly related to your song, the visual content of the ad, and the targeted audiences.
Since ads platforms are auctions, different audiences have more competition than others and costs will vary.
All that said, our ads average 2-4 streams per $1 spent. -
In short, we don’t use templates or automations to deliver our services. Everything we do is customized to fit the needs of our clients individually.
Our ads campaigns:
are each is setup from scratch to tailor fit to each client, no templates.
influence organic algorithms on digital streaming platforms, further growing streams and followers.
retarget people based upon their specific level of interest.
find new listeners that are similar to the people who are already interested in your music.
improve over time due to our data driven optimizations.
run on your own business ads manager for the upmost data transparency.
Meaning…you’ll be the admin of your own data.come with hyper detailed reports.
Not a get metrics quick scheme. We focus on quality fans more than casual listeners.
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Not really.
Unlike a typical publicity campaign that requires songs be new, ads can drive streams for any song, regardless of release date.
Spotify does favor new songs in its algorithm, but nothing beats consistent engagement on a good song. -
We essentially want to keep running the ad campaign that is getting the best results (champion) to cold audiences that don’t know about you. It has data on its side and is performing the way we want it to with new people.
We’ll then test a new song to see if it can beat the champion ad campaign.
Either way, the main goal of doing another campaign is to entertain the people that are already engaging right now through retargeting. -
No worries, I’m happy to help.
Shoot it over to jesselacy4 (at) gmail