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Artist Development Consulting

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If your fanbase isn’t growing, it’s likely a branding issue. Phrases like “help me,” “support me,” “leave a tip” might seem harmless, but aren’t. They give off a vibe of desperation—implying

💡 Stop shouting into the void. It can be tempting to focus on reaching tons of listeners all at once. that’s like walking up to strangers on the street and asking them to give you their number. Without context and rapport, it just kinda spammy

💡I’ve realized that the key to a sustainable music career isn’t where most artists are looking. By shifting my focus and embracing unexpected strategies, I’ve unlocked pathways to long-term success that many overlook.

LEARN MORE:

💡Don’t Get Scammed by Surface-Level Metrics

If your main focus is on surface-level metrics like streams, likes, and follows, you’re setting yourself up to be scammed. These metrics are often misleading and too easily manipulated, giving

In the digital age, many artists fall into the trap of creating content primarily to please algorithms rather than their fans. While algorithms are powerful tools that can help amplify reach and target the right audiences, focusing too much on them c

It’s likely that you’re not doing anything wrong; the right fans for your project just haven’t found you yet.

💡A professional artist starts with the fan experience, whether it involves live performances, branding, or social media marketing, and then works backwards to their creativity.

Conversely, a hobbyist often begins with their own creative impulses,

💡Think less about what fans can do for you:

Balancing self-expression with serving your audience is crucial for success as an artist. Knowing your target demographic allows you to create content that resonates with them, rather than shouting into t

💡 Streams, likes, and followers don’t equal success. They are a small piece of a much larger marketing strategy and are too easily gamed. So stop wasting money paying for them.

Instead focus on developing a real marketing plan designed to bu

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💡 What are the 3 for sure things that entertain your audience the most?

#musicindustry #musician #engagingcontent

💡 Stop looking for step-by-step guides, hacks, and quick results. Building fan loyalty is a gradual process that requires patience, content that entertains those people specially, and consist follow through. No matter what. Get curious about your id

💡 How most professional artists make money:

If an artist can’t sell tickets, merch, run successful crowdfunding, or get a synch deal…it’s unlikely they’ll have a professional career.

I spent my 20’s touring and my 30

💡Focusing on building a loyal fanbase instead of chasing vanity metrics is crucial because loyal fans provide long-term support, advocacy, and engagement, leading to sustainable growth and success.

Stop wasting money on vanity metrics and start bui

Our focus is quality over quantity-attracting listeners that’ll spend money on merch, shows, + crowdfunding, as well as, stream more than one of our artist’s songs.

For the average artist, streaming numbers don’t translate to much

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